Statistics show that the 60+ market is the largest consumer segment in the country, owning 83% of total U.S. wealth. Companies gearing their business towards such an impressive demographic would be greatly aided by implementing LinkedIn in their outreach strategy. In today’s episode, we meet Judi Fox, a networking mastermind…

Nursing homes are sometimes despised because of how institutionalized they've become. The long hallways. Dreary paint. And all-day bingo. It doesn't have to be this way. In this episode, we meet, Susan Ryan, Senior Director at The Green House Project. We will learn about this new method of providing care…

A nursing home's rehab program is a complex system of providing clinical rehab support to the residents while being a significant revenue stream for the facility. Both of these goals are critical to the survival of a nursing home requiring expert oversight and management. In today's live stream of The…

Getting a short-term medicare patient referral is tricky enough, but imagine what harm could ensue if that patient suffered a breathing problem and needed to be sent back to the hospital the very next day. The DON/administrator come in to the facility in the morning only to find out that…

Scheduling nursing staff can be an endlessly frustrating time-suck. The difficulties arising from this arduous task often leave nursing homes and medical facilities strained and dangerously understaffed. The Gale App is the Uber of nursing staffing services, digitizing and personalizing the scheduling process so that employers can easily schedule staff…

In this live broadcast of The Nursing Home Podcast with Judi Fox, we discuss how venture capitalists are focusing their attention on the senior care space looking for opportunities to fund innovation and improvements. Judi Fox has generated over 5 million views on LinkedIn in the last 2 years, and…

We all know the challenges involved in staffing a nursing home. It's so difficult to find the nurses and CNAs to pick up the shifts that you desperately need to fill. Today. We are excited to share this live broadcast of The Nursing Home Podcast with the founder and president…

Watch how Apple removed the charger and headphones from the iPhone box and really proud of it! They must have saved themselves millions of dollars by doing this and blamed it on the environment.

Here's today's live stream with CEO of Athene Telehealth, Freida Srisuk where we will discuss how critical Telehealth is to the future of SNFs.

We know the challenge of having finally admitted the perfect resident that we're perfected suited to treat and rehab back to the community. Only to find out in the morning that the overnight nurse sent them back to the ER due to shortness of breath. This can usually be handled…

In this Episode we meet Michael Radut of CareAvailibility.com, a tool that allows nursing homes to communicate their vacancies with their hospital partners. We will discuss the importance of effective means of communication and how this will help nursing homes build their relationships with their referral partners.

The elderly were hit really hard with Covid19. Not just from a physical health standpoint, but socially as well. Man were left with no one to interact with, to look after them or socialize with at all for an extended period of time. In today's live recording of The Nursing…

While other industries have been advancing in new and more effective ways of marketing and communication, the senior care space is just waking up to this reality. In this #linkedinlive recording of The Nursing Home Podcast we get to interview, president and founder of Nowsourcing, Brian Wallace. Brian has been…

As nursing homes are starting to reopen their doors to outside visitors, they need to address the health of both the residents as well as the visitors themselves. Additionally, there a series of new regulations that must be followed (it's nursing homes after all) and implemented to manage this new…

Healthcare operators having already learned the necessity of having a strong online presence but many still don't understand the power and ROI of paid online ads on Google/Linkedin/Facebook. These can be so targeted to reach exactly who you want them to reach and share a clear call to action to…

Nursing homes are branded by the media as a death machine, an abuse factory, and a very unpleasant, albeit necessary, place. When in fact nothing could be further from the truth. The nursing home personnel are some of the most selfless people on the planet. While the typical person is…

Recognize and respect the fact that your connections on Linkedin are real people. This should be guiding light in defining what to post and how to engage. There's no simple rule of how to post just like there's no simple rule as to what to say in person. Engage online…

Substance abusers are ending up in the hospitals contracting Coronavirus and spreading it to the nursing homes on discharge. These are 2 separate challenges that are lethal when combined. In today's live broadcast of The Nursing Home Podcast we meet Marcia Amarsingh, President at Renewal Sober Living, where she shares…

In this episode Megan Crosser tells it as it is.

EPISODE SUMMARY In the past, marketing liaisons were able to go into the local hospitals, meet with case managers, screen patients and bring in business for the nursing homes. Over the last few years, many hospitals are 'closed'. You cannot come in unless you have a specific reason to be…